Hi, I’m Jenna.
A creative problem solver and certified human-centered design practitioner who designs with empathy for all customers. Proven ability and strong aptitude for simplifying complex systems.
Allstate: 2016 to 2018
Experience
Choice Hotels: 2018 to Present
Led the design and successful launch of a company-wide project that impacted all digital customers. Collaborated with product owners, researchers, and engineers to identify the core issue and deliver solutions that addressed both business objectives and user needs.
Presented and communicated proposed design solutions and research findings to build consensus with stakeholders.
Plan and facilitate design workshops with product teams to collaborate on design solutions and create shared understanding.
Designed and tested concepts using a range of fidelity, including sketches, wireframes, and prototypes. Prepared test plans and collaborated with user researchers to conduct usability testing. Iterated to deliver solutions backed by research in an agile environment.
Created high-quality design deliverables and assets, including journey maps, user flows, wireframes, interactive prototypes, competitor analysis, and high-fidelity visual designs.
Senior UX Designer
Led the design and successful launch of a company-wide project that impacted all digital customers. Collaborated with product owners, researchers, and engineers to identify the core issue and deliver solutions that addressed both business objectives and user needs.
Presented and communicated proposed design solutions and research findings to build consensus with stakeholders.
Plan and facilitate design workshops with product teams to collaborate on design solutions and create shared understanding.
Designed and tested concepts using a range of fidelity, including sketches, wireframes, and prototypes. Prepared test plans and collaborated with user researchers to conduct usability testing. Iterated to deliver solutions backed by research in an agile environment.
Created high-quality design deliverables and assets, including journey maps, user flows, wireframes, interactive prototypes, competitor analysis, and high-fidelity visual designs.
UX Designer
Helped build a team of three product designers with complementary skills. Paired with designers to build each other's skills in user research, visual design, and interaction design.
Coached and supported designers in their professional development and product work.
Facilitated design workshops using human-centered design methods to promote collaboration between product teams and business leaders.
Product Designer
Collaborated and paired with designers, product managers, and engineers through the product life cycle to write user stories, prepare research plans and prioritize product features.
Prepared and conducted interviews and usability tests.
Gate 6: 2005 to 2016
User Experience Designer
Collaborated with the strategy team to ensure information architecture and application flow satisfied user needs and business goals.
Discovered and leveraged user insights to design an improved intranet for Northern Arizona Healthcare. Iterated on design solutions from low-fidelity wireframes to high-quality deliverables, and provided design guidelines.
Collaborated with the strategy team to create a design solution for a scheduling process where patients can schedule an appointment for diagnostic imaging online.
Designer
Established the visual design definition, brand and graphical standards, and functional requirements for visual assets, specifications, and interactions based on client needs and the latest industry trends.